Thursday, August 18, 2016

3 Tip on How to Market Your Business When You are Busy

As a business owner, you are a very busy person. You have to meet clients, create and present proposals, network to find new clients, do your bookkeeping and write your blog. How can you keep marketing your business when you’re so busy running your business?

Here are a few tips you can use to get more marketing done in less time. You’ll also improve your marketing outreach and lead generation efforts too.

Schedule time to write your blog
Blogging for your business will set you apart as an expert in your industry so posting on a regular basis is a great idea. To write one blog a week you should schedule time on your calendar to write, edit and post your blog. Setting aside a half an hour to an hour a couple days a week will get you a great blog you’ll be proud to post.

Day 1: Write a working blog title and an outline of your blog.
Day 2: Start writing. Take your outline and fill in the blanks. Once you’re done with your blog, change your working title to a catchy title that will make people want to read your blog.
Day 3: Post your blog and promote it on social media.
Day 4: Start working on ideas for your next blog.

Use your blog posts everywhere
Having your blog on your website it a must. Visitors to your site will be able to read your posts and better understand what you do and how you can help them. Your blog on your website will also raise your website in searches because you’re adding new content to your site.

But don’t limit your blog to your website. Share it on LinkedIn and Facebook. This will allow you to attract prospective clients to your business on different channels.

Use your email signature to market your business
Email signatures are often an underutilized marketing tool. Create an email signature that includes links to your website, your social media profiles and your latest blog post.


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