3 Quick Marketing Tips

1. Update your website, at least once a month, every month

Your website should be kept up-to-date and fresh with new content. It is the shop front of your business; it is important to your brand that your website is kept up-to-date. If you don't have time to regularly do this, hire a marketing consulting company to do so.

2. Be an expert

You know your business and industry. You are an expert. Share that knowledge. Write a blog and associate it with your website. Write an article for an industry magazine. Write a white paper and offer it free on your website (this is a great way to collect contact information from prospects). Whatever you do, become known as the expert.

3. Update your voice mail message each month

Voice mail is an area of branding that we often forget and this can be an opportunity to have a subtle but compelling sales message. How many voice messages do you receive each day/week/month?