Harness the Power of Your Blogs

Blogging is one of the most effective ways for small businesses to communicate with current and prospective customers.  Blogging allows you to communicate your brand message and share valuable information to your readers. It also increases your visibility in online searches and establishes you as an expert in your industry.

Blogging takes time, which is money, so you need to get the most out of your blogging efforts. Your blog should be an integral part of your website. Posting new content on your website raises your rankings with search engines.

Share your blog posts on your other social media channels too. Your posts should appear on your business Facebook page, business LinkedIn page and Twitter accounts. You can even share them on your personal accounts.

Use an online service such as HootSuite to schedule your posts to all your social media platforms. This makes it easy for you to write several posts in advance and schedule them to appear in the feeds when you want them to.

Remember to stick to a schedule when blogging. Your readers expect you to publish on certain days, so don’t disappoint them.

If you need help with your blogging or other social media platforms, Blue Dog Marketing is here to lend you a hand.