Thursday, June 16, 2016

Tips to Successfully Promote Your Products on Social Media

You sell clothing or jewelry. Taking pictures of your products and posting them on Instagram, Twitter and Facebook is fun and sometimes results in sales.

But, are you looking for ways to increase the promotion and sale of your products on 
social media? Many brands use social media successfully to promote and sell their products so let’s borrow some of their ideas for your business.

Combine Social Media and E-commerce

The lines are blurring between traditional e-commerce and social networks. Recently, social media platforms have integrated e-commerce into their sites.

When you post great pictures of your products, make sure the ‘buy’ button is activated so your customer can purchase right from Twitter and Facebook.

Use Customer Images

Many retailers are encouraging their customers to take selfies with their products and post them. These retailers then post and tag these pictures directly on their official Instagram and Facebook pages. How cool is it that you can shop for clothes at these retailers and see what their clothing looks like on real people, not only on skinny models? This sharing is more than just free content for retailers, it also acts as a powerful social approval tool that can encourage more sales.

Encourage your customers to post photos of themselves with or in your products. This will inspire people to make spur-of-the-moment purchases of your products.



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