What is "Social Marketing"? Simply
put, it is marketing your goods and/or services through social media. Today,
social media is the fastest growing platform for business marketing. Facebook is
the largest and most popular.
Your customers and potential customers are
communicating to each other, and the entire world, through social media. Why
not join them?
Facebook is a very strong marketing medium.
This is a great place to start by creating a page designed for your business or
niche.
Another social site that is really gaining in
popularity is Google+. Like Facebook, Google+ also gives you the ability to
setup "pages" with unique headers and profile images. You can setup
as many as you want and they are all separate and unique with their own circles.
LinkedIn is the social media site that really
is designed for business. This site shares your business profile information
and connects you with others who are either like-minded or looking for your type
of business
When you start marketing on social networks,
be sure to read the terms of service agreements of each site you intend to
market on and be sure you follow the terms. This way you will not get blocked
or banned.
Remember, it’s social media, so be social.
Interact with your followers. Respond to posts and engage your followers in a
social conversation. Social media helps you build trusting relationships with
your customers and potential customers.
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