10 Shoestring Marketing Tips

10 Shoestring Marketing Tips

I recently read a wonderful article by Jessica Swanson titled “50 Shoestring Marketing Tips.” (Read the entire article here - http://www.shoestringmarketinguniversity.com/50-shoestring-marketing-tips/)

Since 50 tips can make for a really long blog, I thought I’d share with you my top ten from her article.

1. Successful marketing is a marathon, not a sprint.
2. The minute you stop marketing is the minute your business stops growing.
3. The secret to small business marketing success? Relationships first, sales second.
4. Behind every successful small business, lies a great marketing plan.
5. If you don’t have a marketing plan, you might as well be playing archery in the dark.
6. Show your prospects how you will solve their problems, and you’ve consummated the sale.
7. A business grows in the exact proportion to its marketing efforts.
8. Small business success? It’s simple. Solve your customer’s problems.
9. Small business success is entirely dependent on your marketing efforts.
10. The customer doesn’t want your “sales pitch.” Instead they’re looking for a relationship.